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The Dental Insiders Episode 2: Dr. Lou Shuman (Part 1)

The Dental Insiders presents visionaries in the dental industry to share stories, insights and lessons they’ve learned along the way. Guests include clinicians, Key Opinion Leaders, industry gurus,...

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The Dental Insiders Episode 4: Dr. Mark Hyman – Tips from a Top Gun Dental...

The Dental Insiders, hosted by Matthew Petchel and Michael Dunn, is a podcast for dentists, dental team members and industry professionals. We share stories and lessons from clinicians and industry...

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The Dental Insiders Episode 5: Dr. Lee Ann Brady (Part 1) – The Importance of...

The Dental Insiders, hosted by Matthew Petchel and Michael Dunn, is a podcast for dentists, dental team members and industry professionals. We share stories and lessons from clinicians and industry...

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The Dental Insiders Episode 6: Dr. Lee Ann Brady (Part 2) – Better...

The Dental Insiders, hosted by Matthew Petchel and Michael Dunn, is a podcast for dentists, dental team members and industry professionals. We share stories and lessons from clinicians and industry...

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The Dental Insiders Episode 7: Michael McCarthy on Creativity in Dental...

The Dental Insiders, hosted by Matthew Petchel and Michael Dunn, is a podcast for dentists, dental team members and industry professionals. We share stories and lessons from clinicians and industry...

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An American in Koeln – Views from the International Dental Show 2013

Editor’s Note:  Unfortunately I was unable to attend the IDS this year.  Very fortunately, my friend & colleague, Matthew Petchel, is in attendance and will be sharing his views from the show here...

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An Invitation to Share Your Story

Over the past few months, I have enjoyed helping to tell the story of a few new friends, introducing a guest author to this site, and, most recently, becoming a guest contributor at PlanetProto.  These...

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July 29

As time goes on, the date of July 29 holds increasing meaning for me.  On this day in 2002, I started my career in the dental industry.  Little did I know that stepping into the office of Sirona Dental...

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For Dental Labs Communication is King (Part 2)

In my last article, I outlined three suggestions to help dental laboratories communicate with their customers and prospective clients. Let’s jump back into it with three additional tips to consider for...

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End of a Hiatus

I can’t believe I have not posted since September, 2013.  Well, actually I can.  Quite a bit has been going on in my life since then, so I had to put my efforts towards this site on hold for a bit. …...

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More Social Media Musings

My friend Darin Throndson of Innovative Dental Technologies posted a thought-provoking comment to one of my recent articles.  And I’ve finally gotten around to writing some of my thoughts on his...

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5 Questions with Connect the Dents

This inaugural installment of 5 Questions With… features Dr. Tony Stefanou, dentist, entrepreneur, and founder of Connect the Dents.  Connect the Dents is a consultancy specializing in dental mergers...

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5 Questions with igniteDDS

Next up on 5 Questions With… is Dr. David Rice, dentist and founder of igniteDDS.  IgniteDDS connects today’s dental students and young dental professionals with the people they need and want to know....

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Notable Dental News You May Not Have Noted

It has been a busy summer, both for “the show” and for the dental industry as a whole.  Here on the site, I launched my 5 Questions With… series.  I’ve also started sharing select content with my...

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What is Digital Dentistry?

The term “digital dentistry” has gained much popularity during the last several years.  Its use now is ubiquitous.  However, the concept of “digitizing” a dental practice means different things to...

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5 Questions with Dental Professional Labs

This month, I’m checking in with Michael Suris, Jr. to ask 5 Questions with Dental Professional Labs.  Michael is President of DPL, a full service dental laboratory in Indiana. Michael Dunn:  Tell us...

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[Special Update] Sounds Like a Cavity…Revisited

Several years ago, I became aware of a company working to harness the promise of ultrasound technology as, among other things, an imaging modality for dentistry.  I became acquainted with a couple of...

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Yes, There is a ToothFairy

There is a ToothFairy, and it needs our help.  The National Children’s Oral Health Foundation, America’s ToothFairy, is dedicated to eliminating children’s preventable suffering from dental disease by...

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It’s Nearly 2015. Do You Know Where Your Patients Are?

The Greater New York Dental Meeting is right around the corner.  And not too long after it will come 2015.  No doubt, many dental practices are looking ahead and feverishly starting to work on their...

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Thank You for Reading…the Top Articles of 2014

In the spirit of the US Thanksgiving holiday next week, I wanted to thank you for visiting this site and reading its content.  Whether you are a regular visitor or check in sporadically, I really...

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Next Stop, New York

Soon I’ll be heading to New York for a jam-packed day and a half on the tail end of the Greater New York Dental Meeting.  In addition to catching up with old friends and trade media partners, there are...

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2014 Content and Social Marketing Survey: The Results Episode

Back in August, I asked you 10 short questions to try to get a sense of how dental practices, laboratories, and product & service providers are incorporating content and social tactics into their...

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Story Marketing: A Key Driver of Brand Connectivity

How do you connect your brand with the right audiences – customers, prospects, employees, prospective employees, sales channel partners?  Brand connectivity starts with a key driver:  your brand’s...

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Content Marketing for Dental Labs: Look Around You!

It can be easy for dental practice or laboratory owners, consumed with the day-to-day pressures of operating their business, to confuse content marketing (strategy) with social media posting (tactic)....

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Video: The Go-to Tool for Modern Dental Marketing

This week, I am pleased to provide an article from a guest contributor.  Shane Walsh is a friend and colleague with more than 25 years experience in video production.  He is a storyteller at heart, and...

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I’m Not THAT Michael Dunn…The Importance of Reputation

In the last article, guest contributor Shane Walsh wrote about the power of video as a tool for modern dental practice marketing.  This week, I’d like to share a few words about the importance of...

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5 Questions With OperaDDS

As we in the dental world gear up for the Chicago Midwinter Dental Meeting, it’s time for another installment of 5 Questions With…  This time we’ll check in with Dr. Bryan Laskin of OperaDDS and learn...

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ICYMI: 2015’s Top Articles (So Far) and Other Dental Industry News

Well, 2015 has started off with a bang for The Dunn Show.  Several articles have really resonated with your fellow readers.  Dental lab marketing, sales lead conversion, and location strategy for...

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Chicago Bound: 2015 Midwinter Meeting Preview

Just a quick post this week as I prepare to head to Chicago (after a brief stop in my hometown of Charlotte, NC to say hello to my friends at Your Marketing Practice) for the Midwinter Meeting.  Even...

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2015 OSAP Infection Control Leadership Awards

You know the old saying, “Cleanliness is next to”…well, everything.  In a dental operatory or surgical setting, there is likely no stronger truism.  And because of the importance of infection control,...

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Tips and Tricks for Effective Video Marketing

I am happy to welcome back Shane Walsh as a guest contributor.  Shane Walsh is a friend and colleague with more than 25 years experience in video production. He is a storyteller at heart, and I’m...

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Dental Tribune International Announces New Trade Show Concept

In a recent press release, Dental Tribune International announced a new dental trade show initiative.  The show is designed to showcase the latest products and solutions from leading providers, as well...

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5 Questions With Hu-Friedy

Nearly four years ago I wrote one of my first dental industry articles on this site about Hu-Friedy’s Nevi campaign.  Since then, I’ve been a big fan of the company, their marketing, and the ways they...

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Dental Industry News Roundup: The First Third of 2015

The year is more than one-third complete. Wow, how time flies. So, in case you missed them, here’s a brief roundup of some of the dental industry news that happened during the first third of 2015: 3D...

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5 Questions With Whole You

Sleep is a growing field within medicine and dentistry, representing a key opportunity for practitioners to work together for patients’ total wellness.  I have believed for a few years now that dental...

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The Dental Insiders Episode 1: Meet Your Hosts

http://www.brandtarget.com/wp-content/uploads/2015/11/DENTAL_INSIDERS_ep1.mp3 Each month, The Dental Insiders presents visionaries in the dental industry to share stories, insights and lessons they’ve...

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Full House: Hiring Your Family for Tax Benefits!

The business aspects of running a dental practice require daily diligence.  Yet, often these important facets can easily take a back seat to clinical demands. Luckily, there’s help.  I’m pleased to...

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The Dental Insiders Episode 8: Michael McCarthy on Creativity and Little Blue...

The Dental Insiders, hosted by Matthew Petchel and Michael Dunn, is a podcast for dentists, dental team members and industry professionals. We share stories and lessons from clinicians and industry...

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The Dental Insiders Episode 10: Dr. Christian Yaste on Coaches and Mentors

The Dental Insiders, hosted by Matthew Petchel and Michael Dunn, is a podcast for dentists, dental team members and industry professionals. We share stories and lessons from clinicians and industry...

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The Dental Insiders Episode 11: Michael Cataldo Shares 3 Secrets To Growing A...

The Dental Insiders, hosted by Matthew Petchel and Michael Dunn, is a podcast for dentists, dental team members and industry professionals. We share stories and lessons from clinicians and industry...

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ICYMI: The IV. International Implantology Days

As dental “show season” rolls on here in the US, here’s one event you may have missed.  Rapidly approaching in beautiful Baden-Baden, Germany is the IV. International Implantology Days, to be held...

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The Dental Insiders Episode 13: Dr. David Rice Shares a Futuristic Bridge...

The Dental Insiders, hosted by Matthew Petchel and Michael Dunn, is a podcast for dentists, dental team members and industry professionals. We share stories and lessons from clinicians and industry...

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Hu-Friedy Announces Compliance & Efficiency Consultations at AAO 2016

Hu-Friedy, a global leader in the manufacturing of dental instruments and products, has announced a new on-booth, value added program for orthodontic practices attending the AAO meeting in Orlando....

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The Dental Insiders Episode 21: Dr. Tony Stefanou on the Business of Dentistry

The Dental Insiders, hosted by Matthew Petchel and Michael Dunn, is a podcast for dentists, dental team members and industry professionals. We share stories and lessons from clinicians and industry...

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The Dental Insiders Episode 24: Management Insights from Hu-Friedy CEO Ron...

The Dental Insiders, hosted by Matthew Petchel and Michael Dunn, is a podcast for dentists, dental team members and industry professionals. We share stories and lessons from clinicians and industry...

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The Dental Insiders Episode 25: Tech Dentist and CEREC Guru Dr. Darin O’Bryan...

The Dental Insiders, hosted by Matthew Petchel and Michael Dunn, is a podcast for dentists, dental team members and industry professionals. We share stories and lessons from clinicians and industry...

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The Dental Insiders Episode 28: Dr. Mike DiTolla on What it Takes to be the...

The Dental Insiders, hosted by Matthew Petchel and Michael Dunn, is an interview series for dentists, dental team members and industry professionals. We share stories and lessons from clinicians and...

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The Dental Insiders Episode 29: Dr. Mike DiTolla On Community and Getting Out...

The Dental Insiders, hosted by Matthew Petchel and Michael Dunn, is an interview series for dentists, dental team members and industry professionals. We share stories and lessons from clinicians and...

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The Dental Insiders Episode 33: Dr. Jacque Russo of AAOSH on Dentistry’s Role...

The Dental Insiders, hosted by Matthew Petchel and Michael Dunn, is an interview series for dentists, dental team members and industry professionals. We share stories and lessons from clinicians and...

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5 Questions With ClariCare

Big data isn’t just for big dental practices or big Dental Service Organizations. All practices can benefit from harnessing the power of the patient data they have immediately available to them. But,...

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